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  • FALSE LASHES
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            • PRESS-ON LASHES
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              • All PRESS-ON LASHES
              • Travel Kit
              • Plant Fibre
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            • Most Wanted
              READY to WEAR Pre-Glued Cluster Lashes TRAVEL EDITION 'Style #1' - 40pk Clusters

              READY to WEAR Pre-Glued Cluster Lashes TRAVEL EDITION 'Style #1' - 40pk Clusters

              $18.00
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              LASH PLAY Ready to Wear Pre-Glued Box Set - 'ALL A FLUTTER' - 40 x Cluster + Lash Applicator - Mixed Lengths

              LASH PLAY Ready to Wear Pre-Glued Box Set - 'ALL A FLUTTER' - 40 x Cluster + Lash Applicator

              $39.00
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              • SIMPLY PRESS & GO
                SIMPLY PRESS & GO
                Our most convenient false lashes to-date!
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            • 3D LASHES
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              • All 3D LASHES
              • Mega Wispies Lashes
            • Most Wanted
              Pick 'n' Mix Lash - '3D MEGA WISPIES' Lashes - Style #5

              Pick 'n' Mix Lash - '3D MEGA WISPIES' Lashes - Style #5

              $9.95
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              Pick 'n' Mix Lash - '3D MEGA WISPIES' Lashes - Style #8

              Pick 'n' Mix Lash - '3D MEGA WISPIES' Lashes - Style #8

              $9.95
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              • SIMPLY PRESS & GO
                SIMPLY PRESS & GO
                Our most convenient false lashes to-date!
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            • SILK COLLECTION
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              • All SILK COLLECTION
              • Regular Silk Lashes
              • Mini Silk Lashes
              • Nano Lites
              • Opulence Silk Lashes
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              Pick 'n' Mix Lash - MINI Silk Style #22

              Pick 'n' Mix Lash - MINI Silk Style #22

              $5.95
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              Pick 'n' Mix Lash - MINI Silk Style #4

              Pick 'n' Mix Lash - MINI Silk Style #4

              $5.95
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              • SIMPLY PRESS & GO
                SIMPLY PRESS & GO
                Our most convenient false lashes to-date!
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            • STRIP LASH COLLECTIONS
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              • All STRIP LASH COLLECTIONS
              • Kit Ready Lashes
              • Signature Range Lashes
              • Uptown Opulence Lashes
              • What The Fluff Lashes
              • Nano Lites Lashes
              • 3D Mega Wispies
              • Krystal K Lashes
            • Most Wanted
              NANO - LITE NAKED NATURALS - Style 8

              NANO - LITE NAKED NATURALS - Style 8

              $12.00
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              WHAT THE FLUFF !  'Style Twelve'

              WHAT THE FLUFF ! 'Style Twelve'

              $12.00
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              • SIMPLY PRESS & GO
                SIMPLY PRESS & GO
                Our most convenient false lashes to-date!
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            • MULTIPACK LASHES
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              • All MULTIPACK LASHES
              • Nano Lites 5pk Lashes
              • Signature 5pk Lashes
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              *MULTI PACK* Miss Fabulous - 10 pair lash pack

              *MULTI PACK* Miss Fabulous - 10 pair lash pack

              $24.95
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              *MULTI PACK* KITTY - 5 pair Lash Pack

              *MULTI PACK* KITTY - 5 pair Lash Pack

              $24.95
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              • SIMPLY PRESS & GO
                SIMPLY PRESS & GO
                Our most convenient false lashes to-date!
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            • LASH TYPE
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              • All LASH TYPE
              • Naturals Everyday
              • Human Hair Lashes
              • Half / Quarter Lashes
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              Kit Ready Lashes #200

              Kit Ready Lashes #200

              $6.95
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              Kit Ready Lashes #106

              Kit Ready Lashes #106

              $6.95
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              • SIMPLY PRESS & GO
                SIMPLY PRESS & GO
                Our most convenient false lashes to-date!
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            • LASH SAMPLER BOX
            • Most Wanted
              MODELROCK 'LASHES' Sampler Box

              MODELROCK 'LASHES' Sampler Box

              $29.95 RRP $66.65
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              MODELROCK - Lash Adhesive CLEAR 'Latex Free' 1gm

              MODELROCK - Lash Adhesive CLEAR 'Latex Free' 1gm

              $1.50
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              • SIMPLY PRESS & GO
                SIMPLY PRESS & GO
                Our most convenient false lashes to-date!
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            • LASH GROWTH SERUMS
            • Most Wanted
              PEPTIDE PLUS - Lash Growth Serum

              PEPTIDE PLUS - Lash Growth Serum

              $25.00 $65.00
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              *MOTHERS DAY BUNDLE*  PEPTIDE PLUS - Lash + Brow Growth Serum (2-Pack)

              *MOTHERS DAY BUNDLE* PEPTIDE PLUS - Lash + Brow Growth Serum (2-Pack)

              $20.00 $119.00
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              On Sale
              • SIMPLY PRESS & GO
                SIMPLY PRESS & GO
                Our most convenient false lashes to-date!
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            • SHOP ALL FALSE LASHES
            • Most Wanted
              UPTOWN OPULENCE COLLECTION - Silk Lashes - *Kitten*

              UPTOWN OPULENCE COLLECTION - Silk Lashes - *Kitten*

              $14.00
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              MODELROCK Lashes - Miss Milan - Double Layered Lashes

              MODELROCK Lashes - Miss Milan - Double Layered Lashes

              $11.95
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              • SIMPLY PRESS & GO
                SIMPLY PRESS & GO
                Our most convenient false lashes to-date!
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  • INDIVIDUAL LASHES
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            • INDIVIDUAL LASH STYLES
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              • All INDIVIDUAL LASH STYLES
              • Fluffies
              • Artistry
              • Supreme
              • Salon Edition
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              • Cat Eye
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              • Regular Style
              • Double Layered
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            • Most Wanted
              SALON EDITION - Everyday Clusters Style #1 - Mixed Lengths - 80 / Clusters Pk

              SALON EDITION - Everyday Clusters Style #1 - Mixed Lengths - 80 / Clusters Pk

              $35.00
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              **BULK TRAY** Ultra Luxe 'ARTISTRY' Clusters - Style #4 - 'MIXED LENGTHS' 8mm-10mm-12mm-14mm-16mm - 480 / Clusters Pk

              **BULK TRAY** Ultra Luxe 'ARTISTRY' Clusters - Style #4 - 'MIXED LENGTHS' 8mm-10mm-1

              $45.00
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              • EXCLUSIVE INDIVIDUAL LASHES
                EXCLUSIVE INDIVIDUAL LASHES
                Shop our exclusive Ultra Luxe lashes
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            • 12PK BULK INDIVIDUALS
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              • All 12PK BULK INDIVIDUALS
              • Regular Style Bulk
              • Double Style Bulk
              • Trio Flares Bulk
              • Icon Flares
            • Most Wanted
              BULK BUY 12 PKS - Double Style Individuals *MEDIUM Knot Free* 10mm

              BULK BUY 12 PKS - Double Style Individuals *MEDIUM Knot Free* 10mm

              $59.40 RRP $143.40
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              BULK BUY 12 PKS - TRIO Flares Individual Lashes *SHORT 8mm*

              BULK BUY 12 PKS - TRIO Flares Individual Lashes *SHORT 8mm*

              $45.00 RRP $83.40
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              • EXCLUSIVE INDIVIDUAL LASHES
                EXCLUSIVE INDIVIDUAL LASHES
                Shop our exclusive Ultra Luxe lashes
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            • ULTRA LUXE
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              • All ULTRA LUXE
              • 10D Natural
              • 20D Volume
              • 20D Traditional
              • 40D Extreme
            • Most Wanted
              **BULK TRAY** Ultra Luxe - VOLUME 'MEDIUM' 10mm - 240pk

              **BULK TRAY** Ultra Luxe - VOLUME 'MEDIUM' 10mm - 240pk

              $36.95
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              **BULK TRAY** Ultra Luxe - NAKED NATURALS - 10D 'MEDIUM' 10mm - 240pk

              **BULK TRAY** Ultra Luxe - NAKED NATURALS - 10D 'MEDIUM' 10mm - 240pk

              $36.95
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              • EXCLUSIVE INDIVIDUAL LASHES
                EXCLUSIVE INDIVIDUAL LASHES
                Shop our exclusive Ultra Luxe lashes
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            • CLUSTERS
            • Most Wanted
              • EXCLUSIVE INDIVIDUAL LASHES
                EXCLUSIVE INDIVIDUAL LASHES
                Shop our exclusive Ultra Luxe lashes
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  • BULK LASHES
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            • BULK PICK N MIX
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              • All BULK PICK N MIX
              • Human Hair Bulk Lashes (50pk)
              • Mega Wispies Bulk Lashes (20pk)
              • Regular Silk Bulk Lashes (20pk)
              • Mini Silk Bulk Lashes (20pk)
              • Ultra Luxe Bulk Lashes (12pk)
            • Most Wanted
              BULK Pick 'n' Mix® (50 pairs)

              BULK Pick 'n' Mix® (50 pairs)

              $92.50 RRP $225.00
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              BULK Pick 'n' Mix® MINI SILK Lashes (20 pairs)

              BULK Pick 'n' Mix® MINI SILK Lashes (20 pairs)

              $79.00 RRP $119.00
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              • DISCOVER OUR PROFESSIONAL LASH CASE
                DISCOVER OUR PROFESSIONAL LASH CASE
                Store bulk lashes like a pro with our lash case.
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            • INDIVIDUAL BULK COLLECTION
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              • All INDIVIDUAL BULK COLLECTION
              • Double Style Bulk
              • Regular Style Bulk Individual Lashes
              • Ultra Luxe Bulk Tray Individual Lashes
              • Trio Flares Bulk Individual Lashes
            • Most Wanted
              **BULK TRAY** Ultra Luxe - VOLUME 'MIXED LENGTHS' 8mm / 10mm / 12mm - 240pk

              **BULK TRAY** Ultra Luxe - VOLUME 'MIXED LENGTHS' 8mm / 10mm / 12mm - 240pk

              $36.95
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              **BULK TRAY** Ultra Luxe - *DOUBLE EXTREME* - 'MIXED LENGTHS' 8mm / 10mm / 12mm - 40 hairs - 240 Clusters / Pk

              **BULK TRAY** Ultra Luxe - *DOUBLE EXTREME* - 'MIXED LENGTHS' 8mm / 10mm / 12mm - 40 hairs -

              $39.95
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              • DISCOVER OUR PROFESSIONAL LASH CASE
                DISCOVER OUR PROFESSIONAL LASH CASE
                Store bulk lashes like a pro with our lash case.
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            • STRIP LASH BULK 10PK
            • Most Wanted
              Bulk Lash - 10 / pairs - #101

              Bulk Lash - 10 / pairs - #101

              $45.00
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              Bulk Lash - 10 / pairs - #114

              Bulk Lash - 10 / pairs - #114

              $45.00
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              • DISCOVER OUR PROFESSIONAL LASH CASE
                DISCOVER OUR PROFESSIONAL LASH CASE
                Store bulk lashes like a pro with our lash case.
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            • SALON LASH PACKAGES
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              MODELROCK - Lash Adhesive 5gm Waterproof *BLACK*  - "LATEX FREE" - With "Brush On" applicator

              MODELROCK - Lash Adhesive 5gm Waterproof *BLACK* - "LATEX FREE" - With "Brush On&quo

              $9.95
              View Product
              BULK Pick 'n' Mix® Ultra Luxe Individuals

              BULK Pick 'n' Mix® Ultra Luxe Individuals

              $79.00 RRP $143.40
              View Product See Options
              • DISCOVER OUR PROFESSIONAL LASH CASE
                DISCOVER OUR PROFESSIONAL LASH CASE
                Store bulk lashes like a pro with our lash case.
                READ NOW
            • SHOP ALL BULK LASHES
            • Most Wanted
              BULK Pick 'n' Mix® '3D MEGA WISPIES' Lashes (20 pairs)

              BULK Pick 'n' Mix® '3D MEGA WISPIES' Lashes (20 pairs)

              $99.00 RRP $199.00
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              • DISCOVER OUR PROFESSIONAL LASH CASE
                DISCOVER OUR PROFESSIONAL LASH CASE
                Store bulk lashes like a pro with our lash case.
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  • DIY CLUSTERS
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            • DIY EXTENSIONS
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              • All DIY EXTENSIONS
              • DIY Lashes Kit
              • Luxe Set Clusters
              • Artistry Clusters
              • Feather-Light Clusters
              • Fluffy Clusters
              • Signature Clusters
              • Salon Edition Clusters
              • Supreme Clusters
              • Cat Eye Clusters
              • DIY Lashes Accessories
            • Most Wanted
              Ultra Luxe 'SIGNATURE FLUFFY WISPY' Clusters - Style #1

              Ultra Luxe 'SIGNATURE FLUFFY WISPY' Clusters - Style #1

              $18.00
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              Ultra Luxe 'SIGNATURE FLUFFY WISPY' Clusters - Style #5

              Ultra Luxe 'SIGNATURE FLUFFY WISPY' Clusters - Style #5

              $18.00
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              • CLUSTER LASH TIPS & TRICKS
                CLUSTER LASH TIPS & TRICKS
                Apply DIY cluster eyelashes like a pro with this guide.
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            • DIY ADHESIVES
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              • All DIY ADHESIVES
              • DIY Lash Extension Accessories
              • DIY Bond for Lash Extension
              • DIY Lash Extension Remover
              • DIY Lash Extension Sealer
              • DIY Easy Bond Strips
            • Most Wanted
              • CLUSTER LASH TIPS & TRICKS
                CLUSTER LASH TIPS & TRICKS
                Apply DIY cluster eyelashes like a pro with this guide.
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            • SHOP ALL CLUSTERS
            • Most Wanted
              • CLUSTER LASH TIPS & TRICKS
                CLUSTER LASH TIPS & TRICKS
                Apply DIY cluster eyelashes like a pro with this guide.
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  • PRESS-ON LASHES
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            • PRESS ON LASH COLLECTIONS
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              • All PRESS ON LASH COLLECTIONS
              • Travel Kit
              • Plant Fibre
              • Mapping
              • Holiday Kit
              • Ready to Wear Kit
            • Most Wanted
              LASH PLAY Ready to Wear Pre-Glued PLANT FIBRE - 'ICONIC WISPIES' - 40 x Clusters - Mixed Lengths

              LASH PLAY Ready to Wear Pre-Glued PLANT FIBRE - 'ICONIC WISPIES' - 40 x Clusters - Mixed Len

              $35.00
              View Product
              LASH PLAY Ready to Wear Pre-Glued PLANT FIBRE - 'NATURAL WISPIES' - 48 x Clusters - Mixed Lengths

              LASH PLAY Ready to Wear Pre-Glued PLANT FIBRE - 'NATURAL WISPIES' - 48 x Clusters - Mixed Le

              $35.00
              View Product
              • PLANT FIBRE PRESS-ON LASHES BY MODELROCK
                PLANT FIBRE PRESS-ON LASHES BY MODELROCK
                Introducing our new range of plant fibre lashes.
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  • PRESS-ON NAILS
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            • THE GOOD NAIL CO.
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              • All THE GOOD NAIL CO.
              • Press-On Nail Travel Kits
              • Gel Nail Kits
              • Nail Accessories
            • Most Wanted
              THE GOOD NAIL CO - Press-On Gel Nail Kit - 'PINK FOILED FRENCHIE' - Short Square

              THE GOOD NAIL CO - Press-On Gel Nail Kit - 'PINK FOILED FRENCHIE' - Short Square

              $28.00
              View Product
              THE GOOD NAIL CO - Press-On Gel Nail Kit - 'NATURAL FRENCHIE' - Short Almond

              THE GOOD NAIL CO - Press-On Gel Nail Kit - 'NATURAL FRENCHIE' - Short Almond

              $28.00
              View Product
              • ULTIMATE GUIDE TO PRESS-ON NAILS
                ULTIMATE GUIDE TO PRESS-ON NAILS
                All the FAQs about our new press-on nail range!
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            • BY NAIL STYLE
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              • All BY NAIL STYLE
              • Frenchies
              • Short Almond
              • Short Square
              • Short Oval
              • Medium Almond
              • Medium Oval
            • Most Wanted
              THE GOOD NAIL CO - Press-On Gel Nail Kit - 'OMBRE NUDE FRENCHIE' - Short Square

              THE GOOD NAIL CO - Press-On Gel Nail Kit - 'OMBRE NUDE FRENCHIE' - Short Square

              $28.00
              View Product
              THE GOOD NAIL CO - Press-On Gel Nail Kit - 'SWIRL' - Medium Almond

              THE GOOD NAIL CO - Press-On Gel Nail Kit - 'SWIRL' - Medium Almond

              $28.00
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              • ULTIMATE GUIDE TO PRESS-ON NAILS
                ULTIMATE GUIDE TO PRESS-ON NAILS
                All the FAQs about our new press-on nail range!
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            • ALL NAILS
            • Most Wanted
              • ULTIMATE GUIDE TO PRESS-ON NAILS
                ULTIMATE GUIDE TO PRESS-ON NAILS
                All the FAQs about our new press-on nail range!
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  • MAKEUP & COSMETICS
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            • EYE MAKEUP
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              • All EYE MAKEUP
              • Eyebrow Makeup
                • Eyebrow Gel
                • Eyebrow Pencils
                • Eyebrow Powder
                • All Eyebrow Makeup
              • Eye Shadow Palettes
              • Mascara
              • Blush Stick
              • Concealer
              • Contour Stick
            • Most Wanted
              TUBE TECH TUBULAR Mascara - *Jet Black*

              TUBE TECH TUBULAR Mascara - *Jet Black*

              $22.00
              View Product
              Eyeshadow Palette 9-Shades *SUNKISSED NUDES*

              Eyeshadow Palette 9-Shades *SUNKISSED NUDES*

              $18.00
              View Product
              • MASTER THE USE OF LIPSTICK & LINER
                MASTER THE USE OF LIPSTICK & LINER
                Your step-by-step guide to applying lipstick and lip liner like a pro!
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            • FACE MAKEUP
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              • All FACE MAKEUP
              • Face Palettes
              • Airbrush
              • Foundation
              • Elementwo
              • Embryolisse
              • Blush Stick
              • Concealer
              • Contour Stick
            • Most Wanted
              CHISEL-SCULPT-SHADE 6-Shade Face Palette

              CHISEL-SCULPT-SHADE 6-Shade Face Palette

              $35.00
              View Product
              Embryolisse 75ml - 24Hr Miracle Cream

              Embryolisse 75ml - 24Hr Miracle Cream

              $38.00
              View Product
              • MASTER THE USE OF LIPSTICK & LINER
                MASTER THE USE OF LIPSTICK & LINER
                Your step-by-step guide to applying lipstick and lip liner like a pro!
                READ NOW
            • LIP MAKEUP
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              • All LIP MAKEUP
              • Lip Gloss
                • Luxe Silk Lip Gloss
                • Sheer Lip Gloss
                • All Lip Gloss
              • Lip Essentials
              • Lip Pencils
                • Traditional Lip Pencils
                • Twist Up Lip Pencils
                • Makeup Pencil Sharpeners
                • All Lip Pencils
              • Lipsticks
                • Bullet Lipsticks
                • Liquid to Matte Lipsticks
                • Haute Couture Lipsticks
                • BULK Clearance Lipsticks
                • All Lipsticks
            • Most Wanted
              HAUTE CRÈME COUTURE Velvet Matte Lipsticks  - 'The Pinky Lovers' 3-piece Holiday Gift Set

              HAUTE CRÈME COUTURE Velvet Matte Lipsticks - 'The Pinky Lovers' 3-piece Holiday Gift Set

              $50.00 RRP $75.00
              View Product
              BULK BUY (12 Pack) - VIVIDLY - Liquid to Matte Lipstick

              BULK BUY (12 Pack) - VIVIDLY - Liquid to Matte Lipstick

              $25.00 $300.00
              View Product
              On Sale
              • MASTER THE USE OF LIPSTICK & LINER
                MASTER THE USE OF LIPSTICK & LINER
                Your step-by-step guide to applying lipstick and lip liner like a pro!
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            • BULK CLEARANCE
            • Most Wanted
              PEPTIDE PLUS - Brow Growth Serum

              PEPTIDE PLUS - Brow Growth Serum

              $5.00 $65.00
              View Product
              On Sale
              PEPTIDE PLUS - Brow Sculpture Gel

              PEPTIDE PLUS - Brow Sculpture Gel

              $25.00
              View Product
              • MASTER THE USE OF LIPSTICK & LINER
                MASTER THE USE OF LIPSTICK & LINER
                Your step-by-step guide to applying lipstick and lip liner like a pro!
                READ NOW
            • LASH GROWTH SERUMS
            • Most Wanted
              TWIST UP Lip Pencil - *FIERCE MAUVE*

              TWIST UP Lip Pencil - *FIERCE MAUVE*

              $15.00
              View Product
              HAUTE CRÈME COUTURE Velvet Matte Lipsticks - 'FAMOUS MAUVE'

              HAUTE CRÈME COUTURE Velvet Matte Lipsticks - 'FAMOUS MAUVE'

              $25.00
              View Product
              • MASTER THE USE OF LIPSTICK & LINER
                MASTER THE USE OF LIPSTICK & LINER
                Your step-by-step guide to applying lipstick and lip liner like a pro!
                READ NOW
            • SHOP ALL MAKEUP & COSMETICS
            • Most Wanted
              • MASTER THE USE OF LIPSTICK & LINER
                MASTER THE USE OF LIPSTICK & LINER
                Your step-by-step guide to applying lipstick and lip liner like a pro!
                READ NOW
  • ACCESSORIES & TOOLS
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            • MAKEUP SPONGES
              • Go Back
              • All MAKEUP SPONGES
              • Foundation Sponges
              • Mini Base Maker
                • Mini Bulk 50 Packs
                • Mini Base Makers
                • All Mini Base Maker
              • Base Maker 15 Packs
              • Base Maker 3 Packs
              • Base Maker Singles
              • Makeup Wedges
            • Most Wanted
              Mini Beauty Blender - 'ALL OVER SHAPER' (BABY PINK Mini Egg) - '50 / pk' MEGA BULK PACK

              Mini Beauty Blender - 'ALL OVER SHAPER' (BABY PINK Mini Egg) - '50 / pk' MEGA BULK P

              $85.00 RRP $497.50
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              Base Maker® Beauty Sponge - 'ALL OVER SHAPER' (Marshmallow Pink Egg) - 15 BULK PACK

              Base Maker® Beauty Sponge - 'ALL OVER SHAPER' (Marshmallow Pink Egg) - 15 BULK PACK

              $49.00 RRP $149.25
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              • HOW TO SAFELY REMOVE YOUR MAKEUP
                HOW TO SAFELY REMOVE YOUR MAKEUP
                The ultimate guide to properly removing your makeup.
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            • EYELASH GLUE
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              • All EYELASH GLUE
              • 1gm Mini Glue
              • Latex-Free Eyelash Glue
              • Latex Eyelash Glue
              • DUO Glue
              • ARDELL Glue
              • DIY ADHESIVE BOND
            • Most Wanted
              MODELROCK - Lash Adhesive 5gm Waterproof *CLEAR* - "LATEX FREE" - With "Brush On" applicator

              MODELROCK - Lash Adhesive 5gm Waterproof *CLEAR* - "LATEX FREE" - With "Brush On"

              $9.95
              View Product
              MODELROCK - Lash Adhesive 7gm Waterproof WHITE/CLEAR 'Latex'

              MODELROCK - Lash Adhesive 7gm Waterproof WHITE/CLEAR 'Latex'

              $9.95
              View Product
              • HOW TO SAFELY REMOVE YOUR MAKEUP
                HOW TO SAFELY REMOVE YOUR MAKEUP
                The ultimate guide to properly removing your makeup.
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            • MAKEUP BRUSHES
            • Most Wanted
              MODELROCK - Solid Soap Brush & Sponge Cleaner - Large 150gm

              MODELROCK - Solid Soap Brush & Sponge Cleaner - Large 150gm

              $14.95
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              GOLD LUXE Makeup Brush - *Buff and Blender*

              GOLD LUXE Makeup Brush - *Buff and Blender*

              $25.00
              View Product
              • HOW TO SAFELY REMOVE YOUR MAKEUP
                HOW TO SAFELY REMOVE YOUR MAKEUP
                The ultimate guide to properly removing your makeup.
                READ NOW
            • MAKEUP TOOLS
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              • All MAKEUP TOOLS
              • Eyelash Curlers
              • Scissors
              • Tweezers
              • Eyelash Applicators
              • Makeup Pencil Sharpeners
              • Brush Cleaners
              • Palette Knife
              • Makeup Brushes
            • Most Wanted
              GOLD LUXE - Slanted Tweezers

              GOLD LUXE - Slanted Tweezers

              $18.00
              View Product
              GOLD LUXE - The 'INSTA-LIFT' Lash Curler

              GOLD LUXE - The 'INSTA-LIFT' Lash Curler

              $18.00
              View Product
              • HOW TO SAFELY REMOVE YOUR MAKEUP
                HOW TO SAFELY REMOVE YOUR MAKEUP
                The ultimate guide to properly removing your makeup.
                READ NOW
            • DISPOSABLES
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              • All DISPOSABLES
              • Makeup Shields
              • Disposable Mascara Wands
              • Disposable Lip Gloss Wands
              • Bamboo Disposables
              • Touch-up Buds
            • Most Wanted
              Mascara wands BLACK - 100pk

              Mascara wands BLACK - 100pk

              $14.95 RRP $19.95
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              MY ECO BEAUTY KIT - Bamboo Disposable Mascara Wands - Large Tapered head 25pk

              MY ECO BEAUTY KIT - Bamboo Disposable Mascara Wands - Large Tapered head 25pk

              $9.95
              View Product
              • HOW TO SAFELY REMOVE YOUR MAKEUP
                HOW TO SAFELY REMOVE YOUR MAKEUP
                The ultimate guide to properly removing your makeup.
                READ NOW
            • STORAGE & ORGANISATION
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              • All STORAGE & ORGANISATION
              • Makeup Bags
              • Lash Case
            • Most Wanted
              Cluster Lash Storage Case

              Cluster Lash Storage Case

              $10.00
              View Product
              VEGAN Faux Leather Makeup Bag - Large

              VEGAN Faux Leather Makeup Bag - Large

              $39.95
              View Product
              • HOW TO SAFELY REMOVE YOUR MAKEUP
                HOW TO SAFELY REMOVE YOUR MAKEUP
                The ultimate guide to properly removing your makeup.
                READ NOW
  • SALE
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  1. Home
  2. Our Blog
  3. Makeup
  4. How to Create a Subtle Smokey Eye for Daytime

How to Create a Subtle Smokey Eye for Daytime

October 27, 2023

We've all been there – you want to rock a sultry smokey eye, but it feels a bit too dramatic for your everyday look. Well, fear not! We're here to show you how to master the art of creating a subtle smokey eye that's perfect for daytime wear.

While the classic smokey eye is known for its bold and seductive allure, a softer version can effortlessly elevate your daytime makeup game without feeling overdone. Whether you're headed to the office, meeting friends for brunch, or just want to add a touch of glamour to your daily routine, this look is your secret weapon.

In this step-by-step guide, we'll walk you through the process of achieving a subtle smokey eye that enhances your natural beauty and radiates confidence. Get ready to unlock the secrets to a mesmerizing daytime look that will leave everyone asking, "How did they do that?" So, grab your favourite MODELROCK EYESHADOW PALETTE and let's dive into the world of subtle daytime smokey eyes!

Subtle Elegance: Understanding the Daytime Smokey Eye Concept

SUBTLE ELEGANCE: UNDERSTANDING THE DAYTIME SMOKEY EYE CONCEPT

Before we jump into the practical steps of creating your daytime smokey eye, let's take a moment to understand the concept behind it. The key to this look is all about balance. We're aiming for a gentle blend of colours that accentuates your eyes without overpowering them. Think of it as a play of light and shadow, enhancing your natural features while maintaining an elegant subtlety.

Unlike its nighttime counterpart, which often uses deep blacks and intense shades, the daytime smokey eye relies on softer hues, like taupes, browns, and warm greys. These earthy tones add depth and dimension to your eyes without the drama, making it perfect for a range of occasions, from a professional setting to a casual lunch date.

The secret to a daytime smokey eye is blending – lots and lots of blending! By seamlessly marrying these softer shades, you'll achieve a graceful and sophisticated look that's suitable for any daytime adventure. So, let's dive into the art of blending and discover how to create your own subtle smokey eye masterpiece!

Neutral Palette Selection: Choosing Shades for a Gentle Smokey Effect

NEUTRAL PALETTE SELECTION

When it comes to creating a daytime smokey eye that exudes subtle elegance, your choice of eyeshadow shades becomes the cornerstone of your entire look. To achieve this, we recommend opting for a neutral palette that houses an array of soft, earthy tones, such as warm taupes, soft browns, and delicate greys. These shades aren't just a matter of personal preference; they provide the ideal canvas for crafting depth and dimension while ensuring your look remains suitable for daytime occasions.

The key to success here lies in selecting shades that are a few steps darker than your natural skin tone. This strategic choice ensures that when applied, your eyeshadows deliver a gentle smokey effect that enhances your eye colour without overshadowing it. In essence, your choice of palette sets the very foundation upon which your daytime smokey eye masterpiece will be built, laying the groundwork for an understated yet captivating look that's bound to turn heads wherever you go.

Blend Like a Pro: Achieving Seamless Transitions Between Shades

BLEND LIKE A PRO

Now, let's delve into the art of blending, a crucial step in creating a seamless gradient of colour for your daytime smokey eye. To begin, equip yourself with a fluffy eyeshadow BRUSH - its soft bristles are ideal for achieving a harmonious transition between colours. Start by applying the lightest shade in your chosen palette as your base, gently sweeping it across your eyelid. From there, systematically layer the slightly darker shades, working your way up to the darkest hue.

The key here is patience; take your time to blend each transition until there are no harsh lines or distinct edges. Blending like a pro ensures that your smokey eye looks polished and professional, with colours flowing seamlessly into one another.

Light and Shade: Placing Darker Shades Strategically for Balance

LIGHT AND SHADE
Achieving a harmonious daytime smokey eye hinges on the strategic placement of darker eyeshadow shades. Focusing the darker colour on the outer corner of your eyelid, following a subtle V shape. This technique serves multiple purposes. First, it accentuates and elongates your eye shape, creating a flattering illusion of larger, more defined eyes. Secondly, it adds depth and dimension to your look without overwhelming it.

Now, for a pro tip: When applying the darker shade, begin with a light hand and gradually build up the intensity. This way, you have better control over the level of drama you want to infuse into your look. Remember, it's easier to add more depth than to remove excess colour, so exercise caution and embrace the "less is more" philosophy.

To further enhance the balance of your daytime smokey eye, consider blending the darker shade slightly into the crease of your eyelid. This subtle transition prevents a stark contrast between light and dark areas, creating a seamless gradient of colour. The result? A smokey eye that's polished and refined, perfect for daytime occasions.

Additionally, don't forget to tailor the darkness of the eyeshadow to your comfort level and eye shape. If you have smaller eyes, use a lighter touch with the darker shade to keep the look subtle. Conversely, those with larger eyes can experiment with slightly more intensity. The key is to adapt the technique to your unique features, ensuring a customized and captivating daytime smokey eye that suits you to perfection.

Liner and Mascara: Defining Your Eyes Without Overwhelming

LINER AND MASCARA
Now, let's delve into the finer details of defining your eyes to harmonize with your daytime smokey eye. For this delicate task, opt for a brown or soft black eyeliner pencil instead of a bold, harsh black. These softer shades offer a subtler contrast and effortlessly blend with your neutral eyeshadow palette.

When applying the eyeliner, focus on your upper lash line, aiming to get as close to the roots of your lashes as possible. This creates an illusion of fuller, more defined lashes without drawing attention away from your beautifully blended eyeshadow. For a softer, smokier effect, gently smudge the eyeliner line using a smudging brush or a cotton swab. This technique softens the lines and seamlessly integrates the eyeliner with the eyeshadow.

To take your daytime smokey eye to the next level, apply a coat of MASCARA on your upper lashes. Opt for a mascara that offers volume and length without clumping. When applying, wiggle the mascara wand at the base of your lashes and then sweep it upwards. This technique not only enhances your lashes but also adds a touch of depth to your eyes.

A pro tip: if you're worried about your mascara smudging throughout the day, choose a waterproof formula for added longevity. Lastly, remember to avoid heavy application on your lower lashes, as this can overpower the subtlety of your daytime smokey eye. By following these liner and mascara tricks, you'll define your eyes in a way that complements your look, making your eyes pop while maintaining an understated allure that's perfect for any daytime occasion.

Finishing Touches: Setting Your Daytime Smokey Eye for All-day Wear

FINISHING TOUCHES
Creating a daytime smokey eye that withstands the test of time requires a few essential finishing touches. Let's delve deeper into these tips and tricks to ensure your subtle smokey eye remains fresh and captivating from dawn till dusk.

  • Translucent Setting Powder: After you've flawlessly blended your eyeshadows, apply a light dusting of translucent setting powder over your eyelids. This step not only prevents creasing but also helps maintain the vibrancy of your eyeshadow throughout the day. Use a small, fluffy brush for precise application, and remember to tap off any excess powder to avoid overdoing it.
  • Eyeshadow Primer: For an extra layer of insurance against smudging and fading, consider applying an eyeshadow primer before diving into your eyeshadow palette. Primers create a smooth canvas for your eyeshadows to adhere to, ensuring they stay in place for hours. Plus, they can intensify the colour payoff of your eyeshadows, making your daytime smokey eye even more captivating.
  • Layering Technique: If you anticipate a long day ahead, try layering your eyeshadows. After applying your initial eyeshadow look, gently press a tissue or a piece of translucent powder paper over your lids. Then, reapply a second layer of eyeshadow. This technique locks in the pigments and adds extra staying power to your subtle smokey eye.
  • Waterproof Products: Opt for waterproof eyeliner and mascara, especially if you're planning to spend time outdoors or expect the weather to be unpredictable. These products are designed to resist smudging and smearing, ensuring your eye makeup remains pristine throughout the day.
  • Touch-Up Essentials: Keep a compact mirror and a small eyeshadow brush in your bag for quick touch-ups if needed. A light touch-up with a clean brush can refresh your daytime smokey eye effortlessly, ensuring it looks as captivating as when you first applied it.

By incorporating these additional tips and tricks into your daytime smokey eye routine, you'll not only achieve a stunning look, but also ensure it lasts all day long, giving you the confidence to shine from morning to evening. So, go ahead and rock that subtle smokey eye with style and poise!

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